APASD

The Asian Pacific American Student Development (APASD) office supports the diverse and evolving needs of Asian American, Pacific Islander, South Asian, Southwest Asian, and North African (AA/PI/SSWANA) communities. Its mission is to equip students with the tools and resources to transform themselves and their communities through self-reflection, holistic wellness, political education, community building, and collective action.

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APASD aimed to expand its presence on campus to ensure that students could easily access the support and resources they needed to thrive.

 

Working alongside design intern Desiree Wang, I co-created a cohesive brand identity that strengthened APASD’s visibility and approachability. Our design emphasized recognition across campus while highlighting the unique voices and programs within the APASD community.